Churchill Downs Incorporated (CDI), announced a multiyear deal with the British-based online gaming operator. This deal gives bet365 access to the Pennsylvania market.
- bet365 will access the Keystone State through CDI.
- Deal still subject to approvals from the PCGB.
This year has expansion plans written on it for bet365. A week ago, the sports operator launched its sports betting app in Ohio and now aims to step foot in Pennsylvania through Churchill’s Presque Isle Downs & Casino in Erie.
While bet365 is the world’s largest betting operator, its presence in the U.S. is fairly small.
However, with a population of 12.8 million and the largest state in the country that allows iGaming, bet365 can clearly see Pennsylvania’s lucrative potential. Besides Ohio, bet365 is also in New Jersey and Colorado.
The Keystone state reported $800 million in sports betting during the months of October and November. $730 million were wagered online each month.
A bet365 spokesman mentioned in a statement: “Once live, the world’s favorite online sports betting brand will be available to sports fans in Pennsylvania, offering fantastic site features, including Bet Boosts, Same Game Parlay, Cash Out, and Edit Bet, on top of our market-leading sign-up offer“.
PGCB yet to approve the deal
The deal between bet365 and CDI is still subject to necessary regulatory approvals by the Pennsylvania Gaming Control Board. But that’s not the only deal pending. In November, bet365 signed a deal with Raynham Parks for rights to sports betting in Massachusetts.