Pennsylvania online casino players can now log in to Unibet and play a Philadelphia Eagles-themed blackjack game, with an online slot on the way.
Unibet PA recently made a deal with popular NFL team the Philadelphia Eagles and launched the first pro-sports-themed casino games in the country.
Pennsylvania online casino players will have access to an exclusive Philadelphia Eagles themed blackjack game and slot title.
The games are a result of a collab with Unibet, the NFL, and Pala Interactive.
Philadelphia Eagles Blackjack is available now while the online slot will launch sometime before the end of the year (2020).
Unibet, one of many brands under Kindred, is one of the top online casinos in Pennsylvania. The casino launched in 2019 and is integrated with its sportsbook.
Up until the 2020 season, the NFL franchise was not allowed to participate in any forms of sports betting advertisement. This all changed because of the deal formed with Unibet and the Eagles.
When discussing the collaboration between Unibet and the NFL, Kindred US Senior Vice President Manuel Stan said:
"The partnership with the Philadelphia Eagles is truly special and this is a great testimony of how two perfectly aligned organizations can deliver fantastic innovative products for their fans and customers. I am extremely proud of the work done by both teams to release the first-ever professional themed sports casino game in the United States, and this is just the beginning."
Catherine Carlson, senior vice president of revenue and strategy at the Philadelphia Eagles, also commented:
"We are excited to collaborate with a forward-thinking partner like Unibet whose innovation continues to create new and exciting online opportunities for our fans. As the online gaming industry continues to emerge and expand in the marketplace, our partnership with Unibet takes us to a whole new level and allows us to be on the forefront of industry firsts, such as being featured in the country’s first professional sports-themed casino game.”
While this is the first time an operator has launched a sports-themed casino game in the United States, there are multiple other NFL and iGaming partnerships in the state.
The Philadelphia Eagles not only work with Unibet but also with DraftKings and FOX Bet. The Philadelphia 76ers have deals with multiple operators, including Caesars, Parx, FOX Bet, and DraftKings.
Most recently in the industry, FanDuel and the Indianapolis Colts signed a Daily Fantasy Sports partnership while Caesars and PointsBet also finalized deals with the Indianapolis NFL team.
All of these partnerships are between sportsbooks, with Unibet being the first operator in America to expand the deal to the online casino.